Case Study

2K Games

e-tron reservations system

Our collaboration with Xolvio has allowed us the ability to build quickly, evolve continuously, and deliver innovation at pace.

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Delivering Scalable, High-Performance Solutions for 2K’s Digital Ecosystem

Our partnership with 2K Games began with coaching around Test-Driven Development (TDD) and software design best practices. Over the years, this collaboration has evolved into a transformative journey, shaping 2K’s digital presence through scalable and high-performance solutions.

The Challenge

Streamlining a Fragmented Digital Ecosystem

Before our engagement, 2K's digital infrastructure faced inefficiencies due to isolated technical implementations across different marketing sites and platforms. This fragmentation led to redundant workflows, inconsistent user experiences, and challenges with managing multiple game titles seamlessly.

2K needed a robust, standardized system to:

  • Unify code management across multiple game and franchise sites.
  • Enhance content publishing efficiency and workflow automation.
  • Improve security, scalability, and integration with 2K's ecosystem
The Solution

A Unified Approach to Digital Excellence

Through strategic planning and engineering, we introduced a series of cutting-edge solutions to modernize 2K’s digital ecosystem. By migrating multiple websites into a single monorepo, we standardized templates and components across all game sites, improving efficiency, reducing redundancy, and enhancing collaboration within a unified development environment.

Streamline website management

Xolvio developed a centralized Admin Panel for 2K, streamlining game title management with seamless preview and live access. It enables real-time cookie modifications, a "Freeze" feature for content updates, and an integrated Page Builder. Automated redirect management replaced manual tracking, while an optimized Leg Switch process minimizes disruptions by validating changes before deployment. A real-time status update also enhances visibility into system activity, title freeze statuses, and infrastructure updates.
Wider innovation driving increased engagement 

Building on our work with marketing websites, we have helped 2K enhance its campaigns through integrations with Twitch Drops, enabling automated, backend-validated rewards that drive deeper player engagement.At the same time, we have advanced 2K’s play testing strategy by developing a scalable platform for player engagement and enrollment. This includes secure OAuth integration with 2K’s authentication system for seamless access, while leveraging EventStore to capture and analyze player interactions, driving data-informed decisions. By integrating Telemetry and EventStore, we enable real-time data analysis and reporting, optimizing both player experiences and system management. Our continued innovation ensures ongoing improvements to the platform and overall player engagement.
The Outcome

A Seamless, Scalable, and High-Performance Digital Ecosystem

Through our collaboration with 2K Games, we have delivered a standardized and scalable infrastructure that enhances efficiency and consistency, streamlined content publishing workflows to reduce complexity, and accelerated website builds and updates. At the same time, we have strengthened security, integration, and user experience across all game sites. By equipping 2K’s teams with tools that foster continuous innovation, we ensure their digital ecosystem remains at the forefront of performance and technological advancement. With a commitment to excellence, we continue to push the boundaries of digital transformation for 2K Games.

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